January 20, 2012 by  
Filed under Events

Chef Viviani demonstrates the art of simple, modern Italian cooking using Bialetti cookware

Friday, February 3rd at 10 a.m. and at 1 p.m

H-E-B; 9710 Katy Freeway

Houston— H-E-B will host Chef Fabio Viviani at its Bunker Hill location where he will demonstrate how to create some of his favorite Italian dishes on Friday, February 3rd at 10 a.m. and at 1 p.m.

Chef Viviani, best known as Top Chef Season 5 Fan Favorite and Season 8 All Star contestant, first began his cooking career at the age of 12 while working in his family’s bakery in Italy. After attending Italy’s Instituto Professionale per I Servizi Alberghieri in Florence, Viviani decided it was time to bring his experience in Tuscan cooking to America. Since then, he has become executive chef of several highly acclaimed Italian restaurants in California, including Café Firenze in Ventura County and Los Angeles eatery Osteria Firenze.

In addition to his success in the restaurant world, Viviani has his own cookbook, Café Firenze, Mangia e Bevi, now available in major bookstores as well two eBooks, Did I Really Make Breakfast and The Skinny Country, available on Amazon.com.

On February 3rd, customers will have the opportunity to watch the entertaining and energetic Chef Viviani as he takes a turn in the H-E-B Cooking Connection to demonstrate his Perfect Italian Meatballs and Perfect Pasta recipes. While Viviani’s cooking style embodies the art of simple Italian cooking, his food and personality are anything but basic.

All of Viviani’s dishes are prepared in Italian designed Bialetti “Taste of Italy” cookware. The line includes authentic pieces like a 5-quart Pasta Pot featuring an innovative lock-on lid with built-in strainer, eliminating the need for a colander; Risotto Pan, an everyday pan perfect for risotto and sauces; and two Grande Pans, just right for large family-style recipes.  Bialetti’s “Taste of Italy” features everything needed for making classic Italian meals.

Both Viviani’s cookbook Café Firenze, Mangia e Bevi and Bialetti cookware will be available for sale during the in-store event.

WHAT:    Fabio Viviani In-store Cooking Demonstration

WHEN:     Friday, February 3rd at 10 a.m. and 1 p.m.

WHERE:    9710 Katy Freeway

CONTACT:    Cyndy Garza-Roberts
H-E-B Public Affairs

Jessica Mason

About H-E-B

H-E-B, with sales of more than $18 billion, operates more than 335 stores in Texas and Mexico. Known for its innovation and community service, H-E-B celebrated its 105 anniversary in 2010. Recognized for its fresh food, quality products, convenient services, and a commitment to environmental responsibility and sustainability, H-E-B strives to provide the best customer experience at everyday low prices. Based in San Antonio, H-E-B employs more than 76,000 Partners and serves millions of customers in more than 150 communities. For more information, visit  www.heb.com.

About Bialetti
Bialetti is an Italian brand of stove-top coffee makers and cookware products that’s bringing a unique combination of current yet accessible Italian design and quality at every price point. Headquarted in Coccaglio, Italy, Bialetti puts a face on the modern Italian’s unique approach to life, with a passion for all things good – style & design, food, friends, family and relaxation.  Founded in 1933, Bialetti first came to market in Europe as the creator of the “Moka Express.” Today, the company offers an Italian-inspired line of cookware, kitchen tools and gadgets, as well as its wide-range of stove-top coffee makers.

Bradshaw International, based in Rancho Cucamonga, Calif., is a leading marketer of kitchenware products and is the distributor for Bialetti USA.

For more information on Bialetti USA, please go to: www.bialetti.com or visit our Facebook page: www.facebook.com/bialettiusa.


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